It may not be as flashy as social media, but email marketing is still the best way to grow and scale a business. I mean, there’s a reason why email marketing has been around so long and continues to grow every single year!
The statistics vary, but for every $1 you spend on your email...
Did you know that 15 years from the start of your business, there'll be a 20% chance that your business still exists? That's a pretty rough number, isn't it?
- 20% will fail within the first two years
- 45% that are left will fail within the first five years
- Lastly, 65% of the businesses left...
When you're starting a business, of course, you want to fill out all the paperwork and make sure your business is legit (that's not what this blog is about). What I want to talk to you about is during the whole business planning process, before you've ever made a social media post...
As Jill and I go into our 3rd year in business (I can't believe The Market Vibe is 3!), it's got us looking back, at not just our wins and successes, but also laughing about all of our pitfalls and mistakes (because they're way funnier after the fact). It's really important to reflect, not...
A lot of people think business success comes down to big deals, signing huge clients, or making big sales on your products . . . and while yes, those things are nice, the real success of your business will come down to one thing: the foundations that you have set in your business.
What do I mean...
Let's face it: we've all been there. Creating last-minute social media content for our business, and while yes, it happens to everyone, far too many people rely on this as a strategy. Then these same people wonder why three months down the road their accounts aren't growing.
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Even as I begin writing this, it feels surreal that this actually happened! Two weeks later, and it still feels like a dream, almost like it didn't happen (we have pictures to prove it lol). Two weeks ago we spoke on stage together for the first time together as business owners! ...
Because how you answer that question will most likely determine your level of success. At the end of the day, not all activities are created equal, and most business owners find themselves getting stuck in the day-to-day grind of being a business owner, rather than spending their time on...
