I still get a little confused whenever I hear a business owner say, “Social media isn’t important for my business,” or even worse, I observe them not taking their business's social media marketing seriously.

And while yes, in the past, if you built a business before social media...

This past week on Instagram, we got asked a great question in the comments, and that question was: "How are you guys able to run 5 social media platforms and stay consistent on all of them?"

I thought this was a great question and one that I know a lot of people ask.  So today, I wanted to...

Do you struggle with any of the following:

• Gaining new followers on social media?
• Getting leads from social media?
• Selling products and services through social media?

If you answered "yes" to any of these questions, then chances are your social media strategy isn't as locked in as it could...

Building a strong personal brand has never been as important for your business as it is in 2022.  With COVID still going on, and millions of people quitting their jobs to start their own business, competition online has never been this fierce.

I'm not usually one for the doom and gloom, but...

What does it mean to have a "social media strategy?"  Because I bet if we polled most business owners, and asked them if they felt like they had a good social media strategy in place, they'd say yes.

Yet, those would be the same business owners you hear saying that they're not getting...

When starting your business, you eventually get to the point of trying to figure out what social media platforms you should be on.  All of them are great for different reasons, and obviously, everyone's list could be different, but today we wanted to give our take on what social media...

I read somewhere last week that if you're looking to leave your job and do something on your own, starting a digital marketing agency was third on the list of 10 things you could do.  It makes sense if you think about it because every business, whether they know it or not, is going to need...

Now that we've been on the social audio app, "Clubhouse" for almost a year, we can definitely tell you that the landscape has changed.  With new people coming onto the app every day, we wanted to give our perspective on how to best navigate the app, specifically if you're a business owner...

Let's face it: we've all been there.  Creating last-minute social media content for our business, and while yes, it happens to everyone, far too many people rely on this as a strategy.  Then these same people wonder why three months down the road their accounts aren't growing.

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If you're a business owner on social media, then you know just how powerful of a platform Instagram truly is.  With over 1 billion monthly users, Instagram is definitely a social media platform that should be a staple for 99% of business owners.  But you already know that we want to...

When you're looking for someone to help you with your business, whether it be a digital marketing agency, freelancer, or anyone else, what are you hoping they accomplish?  The truth is, what people SAY their goal is for business, and what they actually end up caring about are two completely...

Making sure that your Instagram bio is optimized for your business is crucial to converting eyeballs to followers, and followers to customers.  You only have about 3 seconds to catch people's attention when they land on your page, so making sure that your bio is concise, professional, and to...