If you're a business owner, you've no doubt heard of branding, seen posts on social media about branding, and I'm sure even had branding done for your business, whether it was by you or a professional . . . but maybe no one has broken down for you the one main reason WHY branding is so important....
Unpopular opinion: I don't think a business can be on just one social media platform anymore and experience long-term success for their business. The reason I believe this is because there's just too much competition on Instagram for a business owner to rely on that as their ONE and ONLY...
Did you know that more people quit their jobs in 2021 than ever before? This is great for them, but it leaves you with the problem of figuring out how to help your brand stand out amongst all the new competition . . .
That is why branding, now more than ever, will be important, especially...
Building a strong personal brand has never been as important for your business as it is in 2022. With COVID still going on, and millions of people quitting their jobs to start their own business, competition online has never been this fierce.
I'm not usually one for the doom and gloom, but...
It's usually the first question we get asked when people find out what it is that we do. "Guys, how were you able to build a multiple 6-figure business in just a year?" The more important question they ask though is, "Would it work for me?"
The answer is yes . . . ALWAYS YES . . . if...
Until recently, it'd be pretty rare if you knew who the CEO or founder of a company was unless it was a huge company like Google or Apple. They wouldn't be seen on the social media pages of the company, and the brand itself would usually stand out in front as the face of the company. ...
When you're starting a business, of course, you want to fill out all the paperwork and make sure your business is legit (that's not what this blog is about). What I want to talk to you about is during the whole business planning process, before you've ever made a social media post...
Believe it or not, a lot of business owners struggle with knowing what they should be doing on a day-to-day basis in their business? And this not knowing is what leads a lot of business owners to do what I like to call, "busy work."
It's where you feel like you're busy, but then when you...
What does it mean to have a "social media strategy?" Because I bet if we polled most business owners, and asked them if they felt like they had a good social media strategy in place, they'd say yes.
Yet, those would be the same business owners you hear saying that they're not getting...
As Jill and I go into our 3rd year in business (I can't believe The Market Vibe is 3!), it's got us looking back, at not just our wins and successes, but also laughing about all of our pitfalls and mistakes (because they're way funnier after the fact). It's really important to reflect, not...
A lot of people think business success comes down to big deals, signing huge clients, or making big sales on your products . . . and while yes, those things are nice, the real success of your business will come down to one thing: the foundations that you have set in your business.
What do I mean...
Over the past 6+ years in business, we've learned a thing or two, specifically when it comes to building successful businesses. We've been able to develop a foundation and business strategy that has our business making multiple 6-figures within the first two years . . . how???
Well we'd...
